[Note: we haven't met before...this is my first time here.]

Anyway, I’ve reached out to some Graduate Student Associations at UCLA. Most of them were stand-offish about meeting with me to discuss social media. I think they thought I was selling them something. But two groups gladly met up with me. I agreed to build a blog and integrate various social media tools into it… Overall build a brand and web presence around their organization using a blog.

i have to tell ya, it wasn’t an easy accomplishment. It’s been ten weeks and I’ve been hit with much resistance! Like A Lot! I agreed to do it for free in return for access to all events and free membership. And I still received resistance.

Some people won’t get it as readily as others. It took building the site and launching it and saying: “See! Look. Check it out!” A lot of people liked it, and then the resistance still came up. The site ranks #1 on Google and still, resistance.

I’ll continue to promote the use of blogs and other social media tools to student groups as I think that there’s a major benefit there. But it’s going to be a challenge. I mean, I’m up for it of course! Which is good. But I know I’m going to have my work cut out for me too.

The silly thing is, and always is from my perspective, the amount of consensus and clearance people need to do anything in higher ed. Just give somebody a task and empower them to do it! Asking people in higher ed to get on Facebook gets them excited but sometimes they act as if I’ve asked them the legal equivalent of sponsoring and underage keg party. Luckily, more and more are saying, “let’s get this going as soon as possible.”